This is where we send the taglines rendered obsolete by the constant steam of overpaid repositioning consultants hired by The Indefinite Article in its increasing desperation to find its niche.
Where cheap phrases like “Eva Mendes nude” are never used to attract traffic and sometimes the tagline changes just cos it’s the solstice. Retired February 2009
Where you can never remember what the old tag line used to be. Retired June 20/2008
Where facts stumble home after closing time full of porter and delusions of grandeur.
Retired 4/24/2008
The pushy shall inherit the earth. But they won’t enjoy it much when it is full of pushy people. Retired April 10, 2008
New Look! Same Old Management! Retired March 31, 2008
Rebrand, reposition, revamp. Retired March 22, 2008
Where Taglines Are Lucky If They Last A Week. Retired March 18, 2008
Where Perception Management and Branding Come to Die. Retired March 14, 2008
Wherein we learn that you can bottle it any way you like, slap a new label on it but it will generally remain the same old bollocks. Retired August 19, 2009
April 11, 2008 at 10:47 pm
Your Voice is As Important as Ours.
More Digestable than an AARP Article on Quantum Physics for In-Laws.