No more reader-generated content here! I’m back a only few days from months of mind-numbing koans and meditations and cognac drinking in pursuit of enlightenment and I find that after subtly removing AIG from this building as I had previously observed
- Now called CHARTIS
they have even more subtly renamed themselves CHARTIS. At least it’s subtle on the outside where it’s diecreetly etched onto the revolving doors. On the inside of the lobby big banners announce to employees and visitiors the new branding of CHARTIS.
The Earnest Reader: Sorry we missed that.
TDIA: Yeah well. It’ll be a while before I let any of you in here on your own to write anything.
The Earnest Reader: We’ll make it up to you. [Pause]What did you say they were called again?
TDIA: Chartis.
The Earnest Reader: Doesn’t really stick with you, does it? Kind of forgettable.
TDIA: Precisely.
The Earnest Reader: Weird. [Puzzled pensive pause]And what do you call that cigarette company? Altruism?
TDIA: You mean Altria that used to be Phillip Morris?
The Earnest Reader: Yep, that’s the one! Funny how they picked such a forgettable name too.
TDIA: Just click on the link and stop being so obtuse!
http://www.igorinternational.com/blog/2009/07/chartis-helps-aig-hide-in-plain-sight/
The Earnest Reader: [Mouse click. Pause] Ahhh, now I get it!
August 18, 2009 at 2:24 pm
It’s more memorable when you include the full acronym: CHARTIS (Capitalizing Hedge Accounting, Racketeers Thank Investment of State).
August 19, 2009 at 10:36 am
They would need a wider building
August 19, 2009 at 1:34 pm
That can BE arranged.
August 19, 2009 at 9:04 pm
Our Department of Crypto-Orthography has been working overtime trying to figure out why BE was capitalized and have come up with nothing. One of our algorithms produces this mirror intonational model “Stand clear OF the closing doors: but that remains uninformative.